How I run my own work with AI agents.

My companies run with AI agents on the team. They draft, chase, read and file. People decide, approve and own the result.

Each agent below has a job, a shift, a never list and a named person who signs off.

The roster.

AI employee, Iffort

Vero

Answers the team on WhatsApp and email, drafts replies, schedules, chases and files.

Shift: Always on, reads the shared inbox and team chats
Never: Never touches invoices, payments or anyone’s personal data.
Human yes: A person approves anything that leaves the building.

Ads reporting job, Iffort

Morning readout

Reads ad platforms read-only and posts the morning numbers as two image cards. No model involved.

Shift: Every morning, plus a refresh every two hours
Never: Never edits a campaign or a budget. Read-only by design.
Human yes: The account team decides what to change.

Four agents, one human key, a B2B travel media portal

Autonomous content team

Researches, writes, checks and drafts one article a day for a trade publication.

Shift: Daily
Never: Never publishes without the editor pressing approve.
Human yes: One editor holds the publish key.

Automated assistant, on this site

Front desk

Explains the keynotes and workshops, picks a format with you and writes a brief for Daksh.

Shift: Whenever the site is open
Never: Never quotes fees, confirms dates or keeps your details in a chat log.
Human yes: I read every brief and reply myself.

The human in the loop, in person.

The same pattern runs at every build day: the agents draft, and Daksh works table by table with the people who will decide and sign.

Walk the SimplifyGenAI floor.

The studio I co-founded runs its own floor of AI employees and shows it live: each agent's job, shift, who it reports to and its “never” line.

Walk the live floor

Learn to build one like these.

The half-day build starts with one agent and one boring task. A full day adds a desk of agents and a business case. Two days go further on your tasks.

Request a workshop